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Featured Resource

Changing Tides: The Next Generation of Giving

All generations are not created equal. Are you optimizing your outreach and fundraising opportunities to connect with each group?

Resource
7/29/19
Unconventional Ways to Generate Revenue and Impact the Bottom Line!

Beyond gift shops, wedding rentals, and one-off plant sales, every garden has unique assets that could be leveraged to achieve the institutional mission and creatively generate revenue for the organization or reduce expenses.

Resource
7/9/19
Diversity through a Different Lens: Governance and Audience Engagement by Parks, Zoos, and Other Green Spaces

Green spaces (zoos, city parks, and urban farms) and cultural institutions are capturing our gap audiences—racial minorities, youth and young adults, and people of lower socioeconomic status.

Resource
7/9/19
Creating Doors and Rooms: Taking Risks, Engaging Marginalized Communities, and Challenging the Status Quo

Despite the resonant theme of plant biodiversity inherent in the public garden sector, institutions grapple with a staggering lack of human biodiversity in their staffs, member base, donors, and audiences.

Resource
7/9/19
Breakthrough Design Initiatives for Your Public Garden

Award-winning landscape designer, author, and thought leader Julie Moir Messervy shares her design studio’s visioning process that allows stakeholders to collaborate in creating special gardens of beauty and meaning for their public gardens.

Resource
7/9/19
Negotiated Bidding: A Friendlier, Cheaper Way to Build

Coastal Maine Botanical Gardens just completed a new 30,000-square-foot visitor center. Our goal was to build to passive building standards with quality construction for under $275 sq/ft.

Resource
6/28/19
Grow Your Corporate Support

Learn ways to identify, cultivate, and steward corporate and business partnerships. Win donor support by leveraging the things most important to them.

Resource
3/13/19
New Botanical Gardens: Balancing Growth and Innovation

Learn about new botanical gardens projects under development in Fort Collins, Pittsburgh, and Santa Fe, cities of diverse populations, geographic regions, and cultural histories.

Resource
6/21/18
CRM, POS, OMG! Navigating Data and Systems to Realize Your Institution’s Fuller Potential

We are living in a day and age where big data is discussed in every newspaper, trade publication, or blog we read. Public gardens need to connect more with our customers, deepen loyalty, and generate more earned revenue. But how?

Resource
6/20/18
Building Your Base for a Capital Campaign

Sarah P. Duke Gardens and Atlanta Botanical Garden have engaged in successful capital campaigns to grow their gardens. Learn how to build and think creatively about a robust capital campaign from their successes and lessons learned.

Resource
6/19/18

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