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A strong interpretive theme statement provides a clear big idea and the "so what" message that can help deepen visitor experience. Interpretive themes are typically used for signage projects and programming, but they can be used for so much more.
As public gardens become increasingly focused on visitor experience, the story they tell about themselves—and the way gardens use this story to engage their stakeholders—is more important than ever.
Many gardens collect basic information on their visitors as they walk through the gate, however traditional demographics only scratch the surface when trying to understand our audiences and impact.
This comprehensive master interpretive plan has been prepared specifically for the Wilbur D. May
Hear from three experts exploring research, strategies, and benefits of connecting people to nature: Louise Chawla, University of Colorado; Lauren Watkins, Impact by Design; and Sheila Williams-Ridge, University of Minnesota.
Association Director of External Relations Joan Thomas leads a webinar showing how to set up and use the MobileCause platform for MYGARDEN - a fundraising tool the Association offers for National Public Gardens Week.
Orchid, holiday, and other types of big shows and festivals are becoming increasingly popular ways to draw in visitors to public gardens.
In this multi-speaker presentation, we will discuss how to create a seasonal horticultural display throughout an institution.
Public gardens are more than simply a collection of plants, displayed for public enjoyment. Public gardens should consider themselves part of the wider cultural sector and must be cognizant of their societal role in the 21st century.
Searching for a new way to demonstrate your public garden is “more than just a pretty place?” Attend and learn to harness your garden’s power to improve lives.