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Ask An Expert: Chief Diversity Officers

Over the next ten years, the public garden industry is projected to face a shortage of leaders due to retirements. The Emerging Professionals Community of the Association presents "Ask an Expert”. 

Join us in exploring a new trend in the field:...

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11/4/21
IMP360: Interpretive Master Planning from Every Angle

As public gardens become increasingly focused on visitor experience, the story they tell about themselves—and the way gardens use this story to engage their stakeholders—is more important than ever. Participants will hear from five professionals at...

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7/9/19
Building Your Base for a Capital Campaign

Sarah P. Duke Gardens and Atlanta Botanical Garden have engaged in successful capital campaigns to grow their gardens. Learn how to build and think creatively about a robust capital campaign from their successes and lessons learned. This presentation...

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6/19/18
Leading Change

This presentation from the 2018 Small Gardens Symposium presented by Shane Smith, Director of Cheyenne Botanic Gardens, will cover how to enlist community support, work with elected officials and volunteers to bring a grand vision into reality...

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1/18/18
Preparing Venues and Large Events for Severe Weather

This presentation from NOAA provides examples of severe weather events and what was done to prevent harm and get people to safety. It provides many steps you need to consider when planning and preparing large events for emergency scenarios like severe...

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11/8/17
Fusing Seasonal Display Planning with Garden-wide Approaches and Programming

In this multi-speaker presentation, we will discuss how to create a seasonal horticultural display throughout an institution. The session will focus on institution wide approaches of creating “themes” in the displays, which includes fusion of...

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7/9/17
Successful IMLS Grants: A Tale of Three Gardens

The Institute of Museum and Library Services offers a variety of grants that are great resources for public gardens. The grant application process can be rigorous, and managing grant projects successfully requires careful planning and resource...

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7/9/17
Millennials Engaging Millennials through Social Media Marketing

Social media is an important element of marketing to Millennials. However, some public gardens lack a strategic social media plan and those with a plan may lack confidence in its efficacy. How can public gardens tailor social media strategies to engage...

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7/9/17
Mission Possible: Challenges and Opportunities

Today, our visitors have many more choices on where they reconnect with the natural world. How can you best use your mission to set your garden apart? Can a new mission allow your garden to fluctuate from or see a new foundational mandate? Join...

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7/8/17
Building Common Ground: Museum Hill Partners

Museum Hill in Santa Fe, New Mexico, is home to the Santa Fe Botanical Garden, four varied museums, the largest annual gathering of international folk artists, and the National Park Service. Three years ago these diverse organizations came together to...

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7/8/17
It Doesn't Take a Magician: Corporate Sponsors

Corporations can be the most difficult of relationships to cultivate - and keep. A CEO, a Campaign Consultant and Executive Director discuss the entire process. Learn how to qualify your corporate prospects and create a meaningful case for support. You...

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2/27/17
The Major Gifts Pipeline Across Generations

A robust major gift program begins with a strong mid-level giving program. Building your annual gift pipeline will include connecting with new donors, good stewardship, willing leadership volunteers, informative data and a strong organizational plan....

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2/27/17
Using Data to Develop a New Membership Program

The Membership program at Longwood Gardens originally launched in 2007 and quickly grew to over 65,000 household Members by 2016. The program, as originally designed, was not able to support future growth while providing an extraordinary member...

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2/27/17
Designing for Dollars! Integrating Development & Design

Fundraising, master planning, and design are linked necessities for any public garden committed to mission-based stewardship and evolution. Designers and development professionals bring unique perspectives,...

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9/24/16
Peer Power: Using a Peer Review Process to Galvanize Your Public Garden

Harness the power of your peers! Public gardens of all shapes and sizes can benefit from seeking expert opinions. Professionals from many diverse gardens will share their experiences with peer reviews as tools...

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9/24/16