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We are living in a day and age where big data is discussed in every newspaper, trade publication, or blog we read. Public gardens need to connect more with our customers, deepen loyalty, and generate more earned revenue. But how?
Events are becoming increasingly important fundraisers and friendraisers for gardens of all sizes.
Sarah P. Duke Gardens and Atlanta Botanical Garden have engaged in successful capital campaigns to grow their gardens. Learn how to build and think creatively about a robust capital campaign from their successes and lessons learned.
How can we captivate audiences through the bounty of our gardens? Food crops are one of the most approachable plant-related topics and can be a gateway to broader plant conservation discussions.
Nonprofits are challenged with identifying audiences and understanding motivations. Finding ways to start a conversation, collect contact information, and encourage joining/giving is critical.
The ways in which donors interact with organizations are ever changing, as new giving and engagement opportunities are introduced using evolving technologies. With that, donors are expecting more and more of the nonprofits they support. This reserach so
As President of the Wildlife Habitat Council, Margaret O'Gorman helps companies find value in natural resources conservation and mainstream biodiversity across operations. She works with multinational corporations to develop integrated strate
The Missouri Botanical Garden encourages the solicitation and acceptance of gifts to the Garden for purposes that will help the Garden to further and fulfill its mission.
Achieving a bright future for people and the planet requires addressing a host of current environmental challenges, while developing strategies and skills to address new ones that can emerge quickly and unpredictably.
Artist in Residence programs have been popular in the art world for some time, but few gardens take advantage of this opportunity.