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Roadmap for Funders: Investing in Digital Infrastructure

As society moves from response to recovery to reimagining, grantmakers are increasingly recognizing that social change in the digital era requires an investment in technology. This investment is more than tools alone; rather it's a commitment to...

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8/18/20
Fundraising in Uncertain Times

When the world is chaotic, fundraising feels like a big challenge. But you still need the money, right? At this moment – maybe more than ever – your organization will benefit from a solid fundraising plan that responds to the needs of your donors and...

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5/15/20
Membership and Development Strategies During COVID-19

A Survey of Association Membership and Development Professionals April 2020.

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4/30/20
Longwood Gardens Membership Application

This is a great example of a membership brochure. 

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1/23/20
Rancho Santa Ana Botanic Garden Membership Application

This is an example of how to design and share an electronic membership application with prospective members. 

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1/22/20
Key West Tropical Forest and Botanic Garden Membership & Volunteer Application

This membership application and volunteer application is a good example for how a botanical garden can design and put together key information about volunteering and joining different membership levels. 

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1/22/20
Creating Doors and Rooms: Taking Risks, Engaging Marginalized Communities, and Challenging the Status Quo

Despite the resonant theme of plant biodiversity inherent in the public garden sector, institutions grapple with a staggering lack of human biodiversity in their staffs, member base, donors, and audiences. To achieve inclusivity and maintain relevance...

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7/9/19
Nonprofit Donor Retention & Renewals

Retaining existing donors typically costs less than acquiring new ones, and reducing donor losses can be the most affordable strategy for most nonprofits to increase fundraising gains – yet so many nonprofits are missing out!

It’s time to ask...

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4/30/19
10 Strategies for Success with Digital Fundraising

Digital fundraising is about using all the digital channels at your disposal in an integrated way to reach and expand your audiences, spark engagement, and grow your giving opportunities. Developing a digital fundraising strategy is particularly...

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4/26/19
A Garden-Wide Approach: Converting Visitors to Members & Members to Donors

Philanthropy is a team effort! At the Atlanta Botanical Garden, the Membership, Development and Guest Experience teams work together to convert visitors to members, engage and upgrade them to higher membership levels, and cultivate key members for...

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3/7/19

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