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Institutions struggle with how to bring technology into their garden experience. With the importance of wayfinding and interpretation, an interactive map can help to share their story and ensure an extraordinary experience. But what approach is best?
From Google analytics to CompStat, we live in an era of big data. It’s not the size of the data set that matters, though; it’s what you do with it.
A seemingly never-ending challenge for many botanic gardens today is to have sufficient time to record accurate information about their plant collection.
What??? Can’t afford to fly the taxonomist 1,200 miles back to your garden 3-4 times/year to verify one genus?
With the enormous amount of sensitive information stored digitally, public garden’s need to take proper measures to ensure this data is never comprised. Ultimately, it is the public garden’s responsibility to protect their patrons’ data.
A data breach can directly affect your relationship with your customers or clients. They may not feel safe doing business with you anymore, and you must be prepared to prevent that.