Positive interactions between people and nature inspire behaviours that are in harmony
with biodiversity conservation and also afford physical and mental health benefits.

“Plant blindness” is the cause of several problems that have plagued botany outreach
and education for over a hundred years. The general public largely does not notice

Soon after coronavirus started spreading in the United States, Slover Linett and LaPlaca Cohen collaborated to launch a large-scale audience research study to help inform decision making in arts and culture organizations, including public gardens.

Strategic storytelling is the most powerful tool an organization can use to connect with potential funders and inspire philanthropic giving.

The Association's Marketing and Communications Community Annual Meeting hosted by Chair Nathan Kells (Membership Manager, Minnesota Landscape Arboretum), Mackenzie Knight-Fochs (Office & Visitor Services Coordinator, Arboretum at Laurel Hill and Wes

As society moves from response to recovery to reimagining, grantmakers are increasingly recognizing that social change in the digital era requires an investment in technology.

Native plants are important to the landscape. However, there is little clear information out there informing the lay public on native plant scientific benefits, uses in the landscape, and sourcing of plants.

TIPS Annual Meeting hosted by Community Vice-Chair Carissa Dougherty, Head of Knowledge Management at The Morton Arboretum.

The role, demands, and expectations for those arts and cultural organizations in the museum
community – which includes a vast and diverse mix of aquariums, arboreta, art museums, botanic

If you want to communicate about big changes, there are best practices to consider. We’ll also take time to hear what’s on the community’s mind when it comes to communications. What communication challenges are you thinking through?