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The Major Gifts Pipeline Across Generations

A robust major gift program begins with a strong mid-level giving program. Building your annual gift pipeline will include connecting with new donors, good stewardship, willing leadership volunteers, informative data and a strong organizational plan.

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2/27/17
Public Engagement: From First-Time Visitor to Major Donor

While annual garden visitation in the tens or hundreds of thousands provides one metric of success, productive relationships with fewer than 100 major donors can prove far more important to achieving a public garden’s mission, growth and success.

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2/27/17
Using Data to Develop a New Membership Program

The Membership program at Longwood Gardens originally launched in 2007 and quickly grew to over 65,000 household Members by 2016.

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2/27/17
Membership by the Numbers

Data and metrics run our lives today. Membership in the botanical garden and arboreta world is no different.

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2/27/17
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9/29/16
Teacher Training Mash-Up: Creative Ways to Break Barriers & Engage Educators

This session is a rapidfire mash-up of 5-minute snapshots of creative teacher engagement strategies, small-group brainstormings, and facilitated dialogues.

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9/26/16
K-12 Career Education: Inspiring the Next Generation of Garden Professionals

As fewer students choose careers in horticulture, it is imperative for public gardens to raise awareness for the diverse career opportunities available in our industry to inspire the next generation of horticul

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9/26/16
Student Presentations

Consisting of several 15-minute presentations, this session is devoted exclusively to having the future leaders of public horticulture share their latest research findings.

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9/26/16
Garden of Horrors

WARNING: Several Association members have teamed up to tell a series of terrifying tales – some so shocking, so creepy that you may not sleep a full night again.

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9/24/16

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