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Resetting the table for people and plants: Botanic gardens and research organizations collaborate to address food and agricultural plant blindness

Of the myriad gifts plants provide to humanity, food is among the most visible, as everyone needs to eat, every single day.

Resource
5/28/19
Nonprofit Donor Retention & Renewals

Retaining existing donors typically costs less than acquiring new ones, and reducing donor losses can be the most affordable strategy for most nonprofits to increase fundraising gains – yet so many nonprofits are missing out!

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4/30/19
10 Strategies for Success with Digital Fundraising

Digital fundraising is about using all the digital channels at your disposal in an integrated way to reach and expand your audiences, spark engagement, and grow your giving opportunities.

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4/26/19
Climate Change in the American Mind: Data, Tools, and Trends

In this article, we examine how the general public in the United States has viewed global warming over the past decade, identifying important trends in public understanding of global warming,

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4/18/19
The Uncertainty Handbook: A Practical Guide for Climate Change Communicators

What are the actual implications of scientific uncertainty about climate change? Although public debate often cites uncertainty as a reason to delay policy action, the reality is very different: several

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4/8/19
Fundraising Communications Toolkit for Board Members

The purpose of a fundraising communications toolkit for board members is to provide them with the “tools” that they need to effectively raise funds for your organization.

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3/18/19
Introducing: The MYGARDEN Campaign

Association Director of External Relations Joan Thomas gives an introduction to the MYGARDEN campaign supported by Association affinity partner, MobileCause. Learn how to use this platform to raise money during National Public Gardens Week. 

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1/18/19
The Branding of Botanical Gardens for the 21st Century

The purpose of this study is to look at botanical gardens, in light of their unique and diverse initiatives, and seek to discover attempts at, and the success of, destination branding in the tourism sector.

Resource
12/13/18
More than Just Clicks... How Google Ad Grants Can Support your Mission

Presenters: Michelle Hurtado, Head of Ad Grants, Google; Sean Kerr, COO and Co-Founder, Cause Inspired Media; Gabe Cohen, Senior Director of Marketing and Communications, GuideStar

Resource
9/26/18
Taking Out the Guesswork: A Guide to Using Research to Build Arts Audiences

This guidebook was developed out of strong evidence that audience research can strengthen audience-building initiatives by helping institutions understand how to build meaningful connections with different groups.

Resource
11/7/17

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