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As public gardens become increasingly focused on visitor experience, the story they tell about themselves—and the way gardens use this story to engage their stakeholders—is more important than ever.
In this multi-speaker presentation, we will discuss how to create a seasonal horticultural display throughout an institution.
If audience research makes you think of clipboard surveys or binders of data that once seemed useful but are now just taking up space, come learn about innovations in research practice. Three case studies will