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LGBTQ Inclusion in Public Gardens: A Toolkit

Public gardens increasingly recognize the importance of diversity and inclusion in their work. This toolkit provides concrete ways to address LGBTQ inclusion in gardens. It explains the importance of LGBTQ inclusion, including the challenges LGBTQ...

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9/20/21
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Timed Ticketing Post-COVID

More than a year has passed since many of our gardens were forced to rethink day to day operations to meet government guidelines, protect our employees, and help prevent the spread of COVID-19. One of the tools that many of us quickly adopted was a...

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4/8/21
Botanical Gardens in a Time of Crisis: Targeted Results from a National Study of Attenders and the Public

Soon after coronavirus started spreading in the United States, Slover Linett and LaPlaca Cohen collaborated to launch a large-scale audience research study to help inform decision making in arts and culture organizations, including public gardens. The...

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10/7/20
The Ultimate Guide to Surviving and Thriving as a Cultural Organization in the 21st Century

The role, demands, and expectations for those arts and cultural organizations in the museum
community – which includes a vast and diverse mix of aquariums, arboreta, art museums, botanic
gardens, children’s museums, cultural museums,...

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7/27/20
Diversity and Community Support in Membership and Visitor Services

Across the nation, we are deeply shaken and distressed by the death of George Floyd and the widespread injustice towards the Black community. In light of current events and the national reckoning with deeply-rooted systemic racism in our country, it is...

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6/10/20
ACME-Calculating Capacity

Below are some tips and things to consider when determining the ideal capacity for your new timed-entry program.

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6/5/20
Focus on Re-Opening Part II: Marketing & Communications Community Town Hall

The Association's Marketing & Communications Community focuses on re-opening experiences. Features two very different reopening experiences from the Huntington Botanical Garden and Minnesota Landscape Arboretum and discussions moderated by Vice-...

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5/20/20
Focus on Re-Opening: Marketing and Communications Community Town Hall

The Association's Marketing & Communications Community focuses on re-opening guidelines. With Pam Allenstein of the Association presenting Version 1 of Association Re-Opening Guidelines; a presentation from Acme Ticketing on timed ticketing...

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5/6/20
AAM Preparing and Considering to Re-Open Resources

The American Alliance of Museums recommends that museums build flexible plans for reopening that are regularly reviewed and refined based on the latest science. This guidance is based on the best available information as of publication and is not...

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4/29/20
BHS: Safety Matters – Defensive Driving Techniques

DEFENSIVE DRIVING
Defensive driving practices apply to all driving situations. In addition to normal work
related travel on public roads, Garden employees drive a wide variety of equipment; from
scooters to golf...

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3/10/20
BHS: Distracted Driving

Distracted driving is a leading cause of the increasing number of auto accidents and the severity of resulting injury and damages. Understanding how to avoid distraction and implementing best driving practices to keep our employees, volunteers and...

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2/11/20
Guest Services Community Webinar

Debut webinar from the Guest Services Community. Amanda Russell of Coastal Maine Botanical Gardens presents on best practices in guest services.

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10/25/19
Get on the Path Toward Understanding Your Audiences and Impact

Many gardens collect basic information on their visitors as they walk through the gate, however traditional demographics only scratch the surface when trying to understand our audiences and impact. We can describe our visitors superficially, but how do...

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7/9/19
Setting up your MYGARDEN Campaign

Association Director of External Relations Joan Thomas leads a webinar showing how to set up and use the MobileCause platform for MYGARDEN - a fundraising tool the Association offers for National Public Gardens Week.

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2/22/19
Visitor Motivations: How They Can Help Plan Experiences & Measure Success

With the aim of better understanding audiences, catering to people’s needs, and staying relevant to people’s lives in a rapidly changing world, three institutions look to uncovering visitors’ motivations as a guide. Denver Botanic Garden, Newfields,...

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6/19/18
Beyond Beauty and Botanics: Crafting the Visitor Experience for the “Living Museum”

Public gardens are more than simply a collection of plants, displayed for public enjoyment. Public gardens should consider themselves part of the wider cultural sector and must be cognizant of their societal role in the 21st century. When planning...

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7/9/17
Public Engagement: From First-Time Visitor to Major Donor

While annual garden visitation in the tens or hundreds of thousands provides one metric of success, productive relationships with fewer than 100 major donors can prove far more important to achieving a public garden’s mission, growth and success. Learn...

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2/27/17
Building a Charismatic Brand

This session isn’t just for marketers. It is for all who believe a brand manifests itself in every expression—whether you offer a class to a niche audience, create a new garden space, help a guest buy a ticket...

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9/24/16
Public Garden Article: Circulation Design to Enhance the Visitor Experience

One key management objective common to virtually all public gardens, as well as to all other
leisure venues that are intended to attract and entertain visitors, is to make the visitors’ experiences as comfortable and enjoyable as possible within...

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11/5/15