Managing a successful membership and development program requires informed leadership by a staff well-versed in all aspects of their program and the ability to educate institutional leaders about the necessary requirements of that program. A membership...

Association Director of External Relations Joan Thomas leads a webinar showing how to set up and use the MobileCause platform for MYGARDEN - a fundraising tool the Association offers for National Public Gardens Week.

Using the symbiotic sustainability model as a framework, this research investigates how many and with which businesses top nonprofit organizations report partnerships. We examined the websites of the 122 largest, most recognizable U.S. nonprofits....

Association Director of External Relations Joan Thomas gives an introduction to the MYGARDEN campaign supported by Association affinity partner, MobileCause. Learn how to use this platform to raise money during National Public Gardens Week. 

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In this episode of What’s Next?, Randy and Kathleen Janus talk about social entrepreneurship and how it can be used to tackle some of society’s grandest problems. Also discussed in this episode is earned income, overhead costs, root-cause initiatives...

The Global Trends in Giving Report (givingreport.ngo) is a research project that seeks
to gain a better understanding of how donors prefer to give and engage with their
favorite causes and charitable organizations. Sponsored by the Public...

This webinar helps bust myths about major gift productivity! For example, did you know that more and more organizations are not tracking donor visits as part of their team performance metrics? This webinar addressed the reasons why (hint: it forms bad...

For the purposes of this study, we have broadly categorised the results of the activities of botanic gardens into economic, social and environmental impacts. Wherever possible, this Technical Review has highlighted case studies where impact evaluation...

When done thoughtfully, family programs can be a great way to expand your audience and visitorship, as well as increase Family Memberships and revenue. Among the topics discussed will be: a three-pronged approach to a family program (theme, tour, make-...

Learn about new botanical gardens projects under development in Fort Collins, Pittsburgh, and Santa Fe, cities of diverse populations, geographic regions, and cultural histories. Executive Directors from these institutions will discuss strategies for...

Providing alcohol can be a big draw for development events, but did you know it can also increase your audience base as well as attendance numbers for mission-based education programs? This session will help you determine whether alcohol should be the...

We are living in a day and age where big data is discussed in every newspaper, trade publication, or blog we read. Public gardens need to connect more with our customers, deepen loyalty, and generate more earned revenue. But how? This 60-minute, multi-...

Events are becoming increasingly important fundraisers and friendraisers for gardens of all sizes. This session will cover the nuts and bolts of creating a new event from the perspectives of three very different gardens—a large garden with a history of...

Sarah P. Duke Gardens and Atlanta Botanical Garden have engaged in successful capital campaigns to grow their gardens. Learn how to build and think creatively about a robust capital campaign from their successes and lessons learned. This presentation...

How can we captivate audiences through the bounty of our gardens? Food crops are one of the most approachable plant-related topics and can be a gateway to broader plant conservation discussions. Yet, how can we use these food crops and tell their...

Nonprofits are challenged with identifying audiences and understanding motivations. Finding ways to start a conversation, collect contact information, and encourage joining/giving is critical. Using data to uncover trends and point to opportunities is...

The ways in which donors interact with organizations are ever changing, as new giving and engagement opportunities are introduced using evolving technologies. With that, donors are expecting more and more of the nonprofits they support. This reserach...

As President of the Wildlife Habitat Council, Margaret O'Gorman helps companies find value in natural resources conservation and mainstream biodiversity across operations.  She works with multinational corporations to develop integrated...

The Missouri Botanical Garden encourages the solicitation and acceptance of gifts to the Garden for purposes that will help the Garden to further and fulfill its mission. The attached policies and guidelines govern acceptance of gifts made to the...

Sharon and Nic together gave us important insights into fundraising based on their years of expirience in the area. As well as outlining the general approach to raising corporate and philanthropic money at ...