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Re-Opening Museums & Cultural Attractions: Succeeding in the Post-COVID Era with Thoughtful Digital Tools

In March 2020, museums and cultural organizations across the world closed their doors due to Coronavirus. Now, almost half a year later, many institutions are in the early phases of reopening.
In order to initiate a successful reopening, digital...

Resource
2/19/21
Telling the Whole Story: Using an Inclusive Interpretation of Gardens & Historic Landscapes to Reach a Broader Audience

Hear from a diverse panel on how to use inclusive interpretation of gardens and historic landscapes to reach a broader audience.

Panelists include Shaun Spencer-Hester of the Anne Spencer House & Garden Museum, Lynchburg, VA; Peggy Cornett...

Resource
1/19/21
Selecting the Right Interpretive Tool for Your Garden

How do you create that perfect combination of interpretive vehicles to reach your various audiences? Our panelists explore the right mix of brochures, QR codes, signage, apps, and other tools to connect our visitors to our beautiful garden spaces....

Resource
12/15/20
Enhancing Consumer Horticulture’s Millennial Outreach: Social Media, Retail, and Public Garden Perspectives

The millennial generation, born between 1981 and 1996, is the largest demographic age group in the United States. This generation of plant enthusiasts has experienced financial setbacks; nevertheless, they collectively wield immense economic power. In...

Resource
11/13/20
The state of the world’s urban ecosystems: What can we learn from trees, fungi, and bees?

Positive interactions between people and nature inspire behaviours that are in harmony
with biodiversity conservation and also afford physical and mental health benefits.
Since most people live in towns and cities, urban greenspaces are...

Resource
10/9/20
Plant awareness disparity: A case for renaming plant blindness

“Plant blindness” is the cause of several problems that have plagued botany outreach
and education for over a hundred years. The general public largely does not notice
plants in their environment and therefore do not appreciate how...

Resource
10/9/20
Roadmap for Funders: Investing in Digital Infrastructure

As society moves from response to recovery to reimagining, grantmakers are increasingly recognizing that social change in the digital era requires an investment in technology. This investment is more than tools alone; rather it's a commitment to...

Resource
8/18/20
Interpreting the Science: A Toolkit to Communicate the Value of Native Plants

Native plants are important to the landscape. However, there is little clear information out there informing the lay public on native plant scientific benefits, uses in the landscape, and sourcing of plants. As centers of science, public gardens have a...

Resource
8/7/20
The Ultimate Guide to Surviving and Thriving as a Cultural Organization in the 21st Century

The role, demands, and expectations for those arts and cultural organizations in the museum
community – which includes a vast and diverse mix of aquariums, arboreta, art museums, botanic
gardens, children’s museums, cultural museums,...

Resource
7/27/20
Discussing Extension Agents’ Role in Moderating Contentious Issue Conversations

Extension agents are finding themselves engaged in problem-solving roles as public needs adjust to a climate where issues facing the agricultural and natural resource industry are more often contentious than benign. As connectors between the Land-grant...

Resource
7/6/20
Climate Change in the American Mind

This report is based on findings from a nationally representative survey – Climate Change in the American Mind –conducted by the Yale Program on Climate Change Communication (climatecommunication.yale.edu) and the George Mason University Center for...

Resource
5/29/20
Americans’ Risk Perceptions and Emotional Responses to COVID-19

Drawing on a scientific national survey (N = 3,933; including 3,188 registered voters), this report
describes how the American public is responding to the spread of COVID-19 in the U.S.

Resource
5/1/20
AAM Preparing and Considering to Re-Open Resources

The American Alliance of Museums recommends that museums build flexible plans for reopening that are regularly reviewed and refined based on the latest science. This guidance is based on the best available information as of publication and is not...

Resource
4/29/20
Scientists’ incentives and attitudes toward public communication

In an era of large-scale science-related challenges and rapid advancements in groundbreaking science with major societal implications, communicating about science is critical. The profile of
science communication has increased over the last few...

Resource
1/29/20
An Introduction to Engaging Diverse Audiences

Based on local and national best practices for equity and inclusion work—and some promising applications in the local arts community—RACC has developed six building blocks to help organizations foster equitable access to the arts by increasing the...

Resource
10/16/19
Can plants help us avoid seeding a human‐made climate catastrophe?

Drastic phase down of our carbon dioxide (CO2) emissions from burning fossil fuels
within decades will likely be insufficient to avoid seeding catastrophic human‐caused
climate change. We have to also start removing CO2 from the...

Resource
9/27/19
Be a Star Conference Presenter: Design a Session That Reflects How People Learn Best

Educators know, based on years of research, that effective learning happens when learners are:

  • Actively engaged (as opposed to passive recipients of information)
  • Equal partners in the learning process
  • Socially engaged
  • ...
Resource
9/13/19
Changing Tides: The Next Generation of Giving

All generations are not created equal. Are you optimizing your outreach and fundraising opportunities to connect with each group? The Next Generation of American Giving reveals multichannel preferences and charitable habits of Generation X, Generation...

Resource
7/29/19
Communication Planning for New Garden Projects

Opening a new or renovated garden/garden space doesn't end with construction and plants! That's when the communications and marketing teams gear up to prepare the space for visitors and then work to get the word out. Join us to hear from gardens across...

Resource
7/9/19
Getting the Word Out...About the Importance of Native Plants and their Habitats

As interest in native plants and their habitats grows, what roles do we play as public garden professionals, in nurturing and expanding this interest, and providing sufficient learning opportunities? Members of this panel will present several methods...

Resource
7/9/19

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