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The "Median" Public Garden

Based on information received from member gardens who shared their Fiscal Year 2019-20 data with the Association's Garden Benchmarking platform, this is what we know about the hypothetical "median" public garden.

Of course the “Median Public Garden” isn’t your public garden, but Benchmarking will allow you to see your garden in relation to your peers in your area and around the country.

This data is invaluable to you, your peers, your Association, our advocacy efforts, and the future of public horticulture.

Attendance & Programming Garden Size
  • 132K in annual visitation
  • $13 average ticket price
  • 67% membership retention
  • 478 Total Donors
  • 170 Volunteer FTE
  • Public Areas (total acres) 78
  • Display Acres 17
  • Living Plant Taxa 3,333
Revenue Expenses
  • $3M annual operating budget
  • $3.43M in annual operating revenue
  • 97% expense to revenue ratio
  • $1.3M in earned revenue
  • $463K in admissions fees
  • $289K in membership revenue
  • $112K in rentals revenue
  • $89K special events revenue
  • $799K on administration expenses
  • $228K in development expenses
  • $67K in membership expenses
  • $208K on Education programs
  • $343K in Facilities/Maintenance expenses
  • $540K on horticulture
  • $159K on Marketing & PR

What will you learn about your public garden’s place in public horticulture? Where can you grow? Where can you safely prune? What areas can you cultivate for better production?

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