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Seed Savers Exchange-Marketing And Communications Director-Fri, 02/01/2019 - 5:01pm

Marketing And Communications Director


Seed Savers Exchange
3094 N Winn Rd Decorah
Decorah , IA 52101

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Job Description 

For more than 43 years, Seed Savers Exchange, a non-profit, nationally-focused organization based in the Driftless Region on the outskirts of Decorah, Iowa (near where Wisconsin, Iowa and Minnesota converge on the Mississippi), has focused on conserving and promoting America's culturally diverse but endangered garden and food crop heritage for future generations. Seed Savers Exchange was a pioneer in the advocacy for preserving these heirloom varieties for generations to come, and is committed to keeping these varieties where they belong—in our gardens and on our tables.

Seed Savers Exchange is seeking a Marketing and Communications Director to join our team. The ideal candidate should have 5+ years of marketing, advertising, and communication experience in both print and digital platforms, a background in nonprofit settings, and leadership/management experience.

The Marketing and Communications Director will provide overall leadership for SSE’s marketing, media, outreach, public relations, communication, and advertising strategies as it relates to sales (retail, wholesale/seed rack, online), donations, membership, events/outreach/education, and promotion of SSE’s mission. This position develops and directs strategy for all marketing and communication activities and external outreach to drive the organization’s sales revenue and audience growth initiatives. The Marketing and Communications Director is a part of SSE’s organizational leadership team.

Duties & Responsibilities 

Essential Duties And Responsibilities
Develops and implements an organization-wide, fully integrated marketing and communication plan across channels, including print publications, direct mail, website/digital, email, social media, and advertising
With Executive Director, oversees external communication, outreach, and partnerships organization-wide, including decision-making process for committing to external relationships
Maintains brand voice, position, and mission across communication platforms
Establishes measurable goals and evaluates marketing, membership, and development activities
Conducts necessary research and trend analysis and reports outcomes to Executive Director and relevant managers

Education and Experience 

Experience conceptualizing and managing both digital and print communication projects
Proficiency in database management, Google Analytics, social media, Adobe Creative Suite, Google Docs/Drive, and Bronto, preferred
Ability to guide and lead team and projects
Understanding of marketing strategy and tactics
Ability to multitask and organize multiple concurrent projects
Experience in shopper marketing or sales preferred

Application Instructions 

Please email a cover letter, resumé, and the contact information for three references to - include the name of the position in the subject line of your email. Applications may also be mailed to: Seed Savers Exchange | Attn: Lynne Rilling | 3094 North Winn Rd. | Decorah, IA 52101.

Seed Savers Exchange is an equal opportunity employer and enthusiastically encourages people from a wide variety of backgrounds and experiences to apply. Seed Savers Exchange does not discriminate on the basis of race, color, religion, sex (including pregnancy), gender identity, national origin, citizenship, age, mental or physical disability, veteran status, marital status, sexual orientation or any other basis prohibited by law.

Full Name 
Seed Savers Exchange