With 96% of all Americans owning mobile devices, and 81% of U.S. adults owning smartphones, it’s imperative that nonprofits adapt to meet donors where they are and how they communicate. This webinar will delve into how nonprofits can harness the power of mobile messaging in order to better engage their audience and raise more money for their cause. We will discuss in-depth:
- How to use the immediacy of mobile messaging to capitalize on donors’ passions and interests
- Creating more personal and targeted messaging to inspire higher levels of giving
- How messaging can heighten fundraising events and cultivate fun, meaningful moments for guests
- Using inbound texts to capture information, provide resources, and more
- Enabling donors to easily give anytime, anywhere with text-to-donate capabilities
- Examples you can incorporate into your own communication and fundraising plans
- How Virginia Tech uses mobile messaging in their campaigns and the results
Presented by:
Corey Blake, Digital Marketing Strategist, MobileCause
Leah Libolt, Senior Digital Marketing Strategist, MobileCause
Heather Kopec, Director of Annual Giving, Virginia Tech
Please Note: This webinar will be recorded. If you can not attend the webinar live, please register for the webinar to be sent a link to the recording of the webinar. All webinar registrants will also be sent a set of comprehensive notes within 24 hours of the end of the presentation. Also, a toll free number is not provided for the webinar, but attendees can listen to the audio presentation for free over their computer speakers or call into a phone number provided by GoToWebinar. Phone numbers are provided for those in the United States, Canada, Australia, Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, New Zealand, Norway, Spain, Sweden, Switzerland, and the United Kingdom. A Q&A will occur at the end of the webinar.
Register here:
