Pre-Conference Workshops
American Public Gardens Association


FULL-DAY WORKSHOPS

GIS (Geographic Information Systems) Implementation for Botanic Gardens: Introductory and Intermediate Topics
Workshop Confirmation
Presenters: Michael Wenzel, Atlanta Botanical Garden; Angela Lee, ESRI; Brian Morgan, University of California - Davis Arboretum; Trippe Corbin, Keck & Wood, Inc.; Doug Luepke, Navigation Electronics
Time 8:00 a.m. - 5:00 p.m.
Location Omni Hotel at CNN Center
Fee $25, includes lunch
This full-day program builds on the previous APGA conference's GIS workshops by providing the latest developments in the fundamentals of GIS. Additionally we are introducing some intermediate topics not found in typical GIS programs that are particularly relevant to the botanical garden community.
Sponsored by ESRI

Creating an Action Plan for the Conservation of Alpine Plants
Workshop Confirmation
Presenters: Nicola Ripley, Betty Ford Alpine Gardens; Andrea Kramer, BGCI; Lawrence Stritch, USFS; Wilf Nicholls, MUN Botanical Garden; Panayoti Kelaidis, North American Rock Garden Society
Time: 8:00 a.m. - 5:00 p.m.
Location: Omni Hotel at CNN Center
Fee $25, includes lunch
This session will provide a ground breaking approach to conserving vulnerable alpine plant communities. Join the nation's top botanists as well as specialist alpine plant growers, ecologists, and conservationists to get a global perspective.
Sponsored by USFS and BGCI

Development 101: Essentials of Fundraising
Workshop Confirmation
Presenters: Fontaine Huey, Atlanta Botanical Garden; Jill Koski, The Morton Arboretum; Michael Egan Sterne, For Momentum; Del Martin, Giving USA; Kathleen Egan, Atlanta History Center
Time: 8:00 a.m. - 5:00 p.m.
Location: Omni Hotel at CNN Center
Fee: $85, includes lunch
Public gardens are struggling to do more with fewer resources. An effective and efficient fundraising program is vital to securing the funds our organizations need now for operations and important public programs. Participants will learn strategies to keep their fundraising program moving forward, including a template to create a development plan that is right for their organization.

Threading Green with Gossamer: Creating a Project-Driven Conservation Network within Your State
Workshop Confirmation
Presenters: Jim Affolter and Jennifer Ceska, Plant Conservation Program, The State Botanical Garden of Georgia; Jennifer Cruse-Sanders, Conservation and Research, Atlanta Botanical Garden; Mincy Moffett, Nongame Conservation Section, Georgia Department of Natural Resources
Time: 8:00 a.m. - 5:00 p.m.
Location: Atlanta Botanical Garden
Fee: $25, transportation, via MARTA, and lunch on your own
Members of the Georgia Plant Conservation Alliance will present a road map for creating an effective statewide conservation network. See how simple it is to start a similar partnership in your state. The workshop will include tours led by Atlanta Botanical Garden's expert staff of the Atlanta Botanical Garden's conservation collections and laboratories.

HALF-DAY WORKSHOPS

The Edible Education Tool Box: Using the Past to Inform the Future
Workshop Confirmation
Presenters: Jennifer Rothman, The New York Botanical Garden; Karyn Novakowski, The Sylvia Center
Time: 8:00 a.m. - 12:00 p.m.
Location: Omni Hotel at CNN Center
Fee: $45, includes refreshments
If you are thinking about developing educational programs around an edible garden, this is the nuts and bolts workshop you've been looking for. Find out what works, what to avoid, and how to meet the needs of your visitors, funders, and other stakeholders. Walk away from the workshop with the outline of a program for use at your own institution.

Keys to a Successful Garden Store
Workshop Confirmation
Presenters: Andrew Andoniadis, Andoniadis Retail Services
Time: 8:00 a.m. - 12:00 p.m.
Location: Omni Hotel at CNN Center
Fee: $45, includes refreshments
A well-run retail presence can affect how much the visitor spends in the store. If mission-related product selection, customer service, merchandising, displays, selling skills, layout and design, foot-traffic patterns, etc., reach the highest level of effectiveness, it will directly translate into more revenue and greater visitor satisfaction.

Gardener's Training on Global Warming: Challenges and Solutions
Workshop Confirmation
Presenters: Eliza Russell, National Wildlife Federation
Time: 8:00 a.m. - 12:00 p.m.
Location: Atlanta Botanical Garden*
Fee: $75, includes transportation and refreshments
Once attendees are trained to give this presentation, they will have a tool that will allow them to leverage the passion, leadership, knowledge, and reach of their gardening constituents to educate, train, and inspire others to confront global warming. Global warming is a critical issue for our society today and of great concern. This presentation will give attendees the know-how to educate gardeners about this relevant topic and provide them with the skills to engage at the local, regional, or even national level to help stop global warming.
There are grants available for this workshop.

Social Media Has Changed the Communications Landscape
Workshop Confirmation
Presenters: Sharon Goldmacher, Elyse Hammett, Communications 21; Sabina Carr, Atlanta Botanical Garden
Time: 8:00 a.m. - 12:00 p.m.
Location: Omni Hotel at CNN Center
Fee: $75, includes refreshments
The social media jungle is growing. Social media is not a shiny new garden tool slated to dull with use; it's here to stay. Come learn WHY your garden needs to use social media and HOW to embrace the technology to reach your garden's marketing PR objectives. Facebook, Twitter, MySpace, etc., have made PR a jungle instead of a tightly cropped topiary. Leaders from the Atlanta Botanical Garden and C21 will cut through this maze and examine the tools to keep audiences active, engaged, and visiting your garden.

Innovations in Membership
Workshop Confirmation
Presenters: Karin Jaros, The Morton Arboretum; Alison Thornton, The Morris Arboretum of the University of Pennsylvania; Barbara Magee, ComNet Marketing Group, Inc.; Daniel Skoglund, dbp Chicago, Inc.; Renee Ezokas DePietro, Longwood Gardens; David Goetz, CZ Marketing
Time: 8:00 a.m. - 12:00 p.m.
Location: Omni Hotel at CNN Center
Fee: $45, includes refreshments
For anyone interested in new ideas, new ways to think, and learning about how others have made unique programs work (or not). For anyone interested in pushing the proverbial envelope - this is a session you won't want to miss! If you long to be innovative but aren't sure how to go about it, spend a morning with us! Actual programs and their results will be shared.

Innovations in Pest Management:Bringing the Best that Public Gardens, Extension, and Industry Have...Home
Workshop Confirmation
Presenters: Scott Creary, Phipps Conservatory and Botanical Gardens; Casey Sclar, Plant Health Care, Longwood Gardens; Joseph LaForest, Bugwood Network, University of Georgia; Raymond Cloyd, Department of Entomology, Kansas State University; Jeff Dobbs, OHP,Inc.; Raymond Young, Entomology, Auburn University
Time: 8:00 a.m. - 12:00 p.m.
Location: Omni Hotel at CNN Center
Fee: $70, includes refreshments
Don't give in to the arthropod onslaught! Stay current on new pests and information to ensure that your landscape pest controls maximize plant health and minimize "friendly fire." This workshop will give you practical tips and techniques you need to know to stay informed and keep your plants kicking!

NAPCC Members' Forum
Workshop Confirmation
NAPCC Members only
Presenters: Pam Allenstein, NAPCC Manager
Time: 8:00 a.m. - 12:00 p.m.
Location: Omni Hotel at CNN Center
There will be no charge for this forum, however registration is required.
All NAPCC collections holders, recruiters/mentors and reviewers are invited to attend in this expanded annual meeting. Join the open forum discussion to share the latest about your NAPCC collections and hear updates on all the exciting activities underway. Breakout meetings for the Quercus and Acer curatorial groups and ad hoc groups with complementary holdings will follow. Please register for the Forum included under the pre-conference workshops listings.
Questions? Contact NAPCC Manager Pam Allenstein: pallenstein@publicgardens.org or 610.708.3015

*This location has been updated from National Wildlife Foundation Atlanta to the Atlanta Botanical Garden.